The client had an AJAX-based form on their website, but form submissions were not being tracked properly in Facebook, GA4, or Google Ads. Since the form didn’t trigger a page reload or URL change, traditional tracking methods failed to detect user actions.
The client reached out after noticing that important conversions—like leads and sign-ups—were missing from their reports, leading to poor optimization and underreported results.
After reviewing the site, I:
✅ Identified the AJAX form behavior and submission trigger
✅ Implemented custom event listeners to capture successful form submissions
✅ Set up proper conversion tracking in Facebook (Lead event), GA4, and Google Ads
✅ Ensured accurate event firing using Google Tag Manager and custom JavaScript
✅ Tested and verified tracking with real submissions and platform diagnostics
Now, the client has fully functional form submission tracking that captures every lead accurately — even with AJAX — improving both reporting and campaign performance.
Detected AJAX-based form submission that bypassed standard tracking
Added custom JavaScript listener to detect successful submissions
Triggered conversion events in Facebook (Lead), GA4, and Google Ads
Configured tags using Google Tag Manager for flexible and scalable tracking
Tested and validated events to ensure accurate data capture across all platforms
Yes. I offer ongoing support and maintenance packages after project completion. Whether it's for troubleshooting, updating tags, platform changes, or scaling your tracking as your business grows — I’m here to help ensure your setup continues to perform at its best.
Yes. Along with advanced tracking solutions, we also offer Facebook and Google Ads services — including campaign setup, optimization, and performance tracking. While we don’t provide visual branding or creative design, we support your marketing goals with data-driven strategy, precise audience targeting, and conversion-focused ad management.
No worries! I offer a free initial consultation and audit to assess your current setup and business goals. From there, I’ll recommend the best tracking, analytics, and ad solutions tailored to your needs — so you get exactly what will help your business grow.
I specialize in working with e-commerce businesses. However, my tracking and analytics solutions are fully adaptable to any industry that relies on online sales or lead generation — including education, healthcare, SaaS, and service-based businesses.
Web Analytics & Conversion Tracking
AjxForm tracking
If you’re ready to unlock the full potential of your marketing data, let’s connect and make every click count.
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